HELLO Bex
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Be At One
They gave us a call to help consolidate things. Be At One knew their operations were good and were clear on their skillset, but wanted support in tightening up their brand strategy so that they could continue to deliver well operationally. We've found that with established brands like Be At One - this exercise delivers over and over for tightening your team as well as creating a more cohesive experience for your customers. Once that's in place, menu development, comms, content and collateral really start to sing.
Dirty Martini
Sometimes you just need a spicy new campaign. As was the case for Dirty Martini. They wanted to stand out from the crowd, but still do something that fit their audience. The Dirty Margs Fiesta campaign allowed their drinks to do the talking, with a few extra nods from us to make sure everything would appeal to their target audience - striking the right balance of nostalgia and playful, whilst still being serious about their offer.
Inca
They had a name, and a plan, but they needed an identity that would tie everything together. We worked with the team at INCA to bring them an ID that would play into the storytelling they do with their immersive entertainment. It goes to show how even the smallest components can have a huge overall impact when done right.
MNKY HSE
From day one, the goal was to create a legendary London venue, discarding traditional restaurant norms for something more playful and hedonistic. And so, the eccentric MNKY HSE was born, signaled by its vowel-free styling, drawing inspiration from Miami's lively 'Vibe-Dine' scene that embraces a culture of carefree living, dining, and partying. Upon entering MNKY HSE, guests are welcomed into a velveted cloaked vestibule leading to a clubby lounge adorned with modern interpretations of Old Masters, setting the stage for the journey downstairs to a large restaurant space featuring private dining undercrofts where the 'monkey party' unfolds. MNKY HSE’s has become Mayfair’s most sought-after destination for fine dining and dancing, and has now been successfully franchised to Manchester, Doha and Riyadh, with further locations in the pipeline.
Crafted Pubs
A new-to-market concept is always fun to work on because we get to flex every aspect of the business across a single project from start to finish, and show off how well we work as a team. This project for Greene King was exactly that, their foray into the world of premium pubs. The challenge was to tread the line between locally identified and centrally managed, which meant a hands on approach to both the core DNA (for that much needed consistency) whilst still having the flex and focus to share what would stand out at each site.
Pub & Grill
We've done a lot of work for Pub & Grill over the years across campaigns & comms, but perhaps most notably we recently planned and executed an entire year's worth of social content for them, along with a guide as to how that content could be supported through locally created assets and user generated features to create a well-rounded and engaging social presence. Each of their pubs could then use these assets to increase local take up at their individual sites.
WE'd LOVE TO CHAT
Thanks for taking the time to look through our work Bex. It would be great to organise a quick catch up call to connect properly and hear about your latest plans for Revolution Bars. You can book in a meeting with me below or just drop me an email.