Remember when caviar used to be the epitome of old-school luxury? The stuffy, black-tie affair where people would indulge in tiny spoonful’s of fish eggs while sipping champagne and speaking in hushed-tones? Not anymore. Caviar has undergone a major makeover, and it’s officially cool again!
In the past, caviar was synonymous with opulence and exclusivity. It was a status symbol for the elite, a food so rare and expensive that it was out of reach for the average Joe. But times have changed, and so has the perception of caviar. It’s no longer reserved for stuffy soirees; instead, it’s attracting a younger, hipper crowd who are giving it a fresh look.
So, what’s driving this caviar comeback? Let’s dive into it.
1. Instagram-worthy presentation
One of the main reasons for caviar’s resurgence is its aesthetic appeal. Caviar dishes are inherently photogenic, as well as coming with automatic humble-bragging rights. Chefs are getting creative with their presentations including everything from sushi rolls to potato chips.