Al Khozama

Client: Al Khozama Management Company
Location: Riyadh, KSA

CHALLENGE
Al Khozama Management Company sits at the heart of Saudi Arabia's hospitality legacy. As Vision 2030 reshaped the Kingdom, the portfolio needed modernising for a more competitive landscape without losing its legacy. Keane was appointed to lead the brand refresh.

POWER OF HOSPITALITY THINKING™
Saudi hospitality right now has to do two things at once: honour the legacy that built it and signal the Kingdom’s future. That tension shaped the narrative for each of the five venue brands, Al Khozama Hotel, Al Faisaliah Hotel, Al Faisaliah Mall, Shagara (wellness) and Lavanda (spa). Distinct Origins, Enduring Legacies cast Al Khozama Hotel as custodian of that heritage; A Legend, Reborn let Al Faisaliah speak to what comes next. Five brands, one portfolio, each clearly connected to the whole.

OUTCOME
The result is a modernised portfolio ready for the next chapter of Saudi hospitality. Al Khozama also entrusted Keane with the flagship stand at the Al Khozama-hosted Future Hospitality Summit 2023.

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Don't just take our word for it

Best Conference Venue Hotel in the Middle East & Best Hotel Residences in Saudi Arabia HAUTE GRANDEUR AWARDS 2024

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