CHALLENGE Taj's first luxury hotel in Dubai's Jumeirah Lake Towers wanted to become the district's business and social heartbeat. The brief called for two things: a gastronomic gap that would create buzz, and an all-day venue celebrating the 46th-floor rooftop pool.
POWER OF HOSPITALITY THINKING™ Each venue led with cuisine and culture rather than a hotel template. Nonya answered the gap with authentic Peranakan food, the largely unfamiliar flavours of Singapore and Malaysia. Paros, on the rooftop, took the ancient Greek symbol for infinity as its logo: an all-day Greek isle concept in the Dubai skies, flowing from sun-soaked pool to late-night destination.
OUTCOME The result is two venues that make Taj JLT a destination in its own right: Paros the only rooftop pool bar in JLT, Nonya a cuisine Dubai didn't yet have.
Greek cool, Dubai heights
Don't just take our word for it
The end product exceeded our expectations and both the team at Taj JLT and CG Holdings are delighted with the result.Franck Morris, General ManagerTaj JLT
Amazing Pan Asian restaurant at Taj Hotel JLT. The view, décor, food and service were spot on, and I honestly loved it. Will for sure visit again soon.Trip Advisor*****
Winner of Time Out Dubai’s Bar of the YearNightlife Awards 2021PAROS